
Hi, I’m Laurie.
I’m a digital designer and researcher with over a decade of industry experience, and a master’s degree in innovation management.
I can make your products, services and visual communications distinctive, effective and useable.
Professional background
In my career to date, I’ve moved across the creative disciplines of graphic design, interaction design, research and innovation.
This has given me a unique skill set that places me between the fields of design and research. I bridge disciplines, translating insights into impactful design, and ensuring projects flow smoothly.
Experience
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Innovation & User Experience Consultant at Two Igloos
Project work included:
Worked with an investment firm to test the prototype of an app-based sustainable investing service ahead of development. Read the case study.
Explored the SME opportunity in card payments to ensure our client’s continued product to market fit. Read the case study.
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Designer, Self employed
Project work included:
Worked with a meanwhile space venture to design marketing materials for the launch of Hackney Bridge, a new food, retail and coworking destination in Queen Elizabeth Olympic Park.
Built high-fidelity user flows and prototypes for Virgin Money’s first online pensions and investments service. Read the case study.
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Designer (Contract) at The Developer Society
Project work included:
Refreshed the digital identity of Beat, the UK’s eating disorder charity, and created a comprehensive set of UI components as part of a replatforming project. Read the case study.
Worked with Nesta’s Tech to Connect challenge finalists, designing marketing and communications assets to help each team get their ideas off the ground.
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Jul 2016 - Sep 2017. Designer at Sift.
Designed content and digital ads to monetise a suite of online publications, and helped small accountancy firms communicate their value.
Jul 2013 - Jul 2016. Designer at Research Media.
Worked for a research communications agency helping researchers and research organisations disseminate their work.
Credentials
Master’s degree in Innovation Management (2019) - Distinction.
Market Research Society Member.
Advanced Certificate in Market & Social Research Practice (2024).
Interaction Design Foundation Professional Community Member.