Hi, I’m Laurie.

I’m a digital designer and researcher with over a decade of industry experience, and a master’s degree in innovation management.

I can make your products, services and visual communications distinctive, effective, usable.

Head and shoulders photo of Laurie smiling

Professional background

Experience

Innovation & User Experience Consultant at Two Igloos
Project work included:
- Led the product design of a new market sizing tool that would help industry execs size, test and model new concepts at speed.
- Worked with an investment firm to test the prototype of an app-based sustainable investing service ahead of development. Read the case study.
- Explored the SME opportunity in card payments to ensure our client’s continued product to market fit. Read the case study.
- Service blueprinting to support a Canadian lottery's healthy play initiative, integrating behavioral nudges into customer touchpoints.
Designer, Self employed
Project work included:
- Worked with a meanwhile space venture to design marketing materials for the launch of Hackney Bridge, a new food, retail and coworking destination in Queen Elizabeth Olympic Park.
- Built high-fidelity user flows and prototypes for Virgin Money’s first online pensions and investments service. Read the case study.
Designer (Contract) at The Developer Society
Project work included:
- Refreshed the digital identity of Beat, the UK’s eating disorder charity, and created a comprehensive set of UI components as part of a replatforming project. Read the case study.
- Worked with Nesta’s Tech to Connect challenge finalists, designing marketing and communications assets to help each team get their ideas off the ground.
Jul 2016 - Sep 2017. Designer at Sift.
Designed content and digital ads to monetise a suite of online publications, and helped small accountancy firms communicate their value.
Jul 2013 - Jul 2016. Designer at Research Media.
Worked for a research communications agency helping researchers and research organisations disseminate their work.