Horizon 2020: How to improve your chances of success

Illustration & Editorial Design

In this 3 page article Robert-Jan Smits, Director-General for Research and Innovation at the European Commission, advises researchers on how to submit a successful H2020 funding proposal amidst fierce competition.

For this piece I chose to create a digital collage using the metaphor of a basketball hoop to imply competition and drew a parallel between the ball and the sun to reference the name of the framework (Horizon). I set the header, standfirst and pullquotes in Avenir as I felt it referenced the future-facing tone of the article and its graphic forms balanced well with the image.

Published in International Innovation (2016)